Daftar Jurnal Manajemen Pemasaran ( Marketing Manajemen )

By | January 14, 2025
No.Judul JurnalUrl Jurnal
1The Influence of Personal Selling and Promotion on Increasing Sales Through Brand Image in MSMEs Medan Food Court. (2024)https://ejournal.uika-bogor.ac.id/index.php/manajemen/article/view/16889/5826
2The Influence of Price and Promotion on Purchasing Decisions in the Shopee Marketplace (Case Study on People Aged 20-25 in Makassar City). (2024)https://ejournal.uika-bogor.ac.id/index.php/manajemen/article/view/16332/5795
3The Influence of Social Environment and Halal Awareness on Halal Food Purchasing Decisions with Halal Lifestyle as an Intervening Variable (Case Study of Muslim Communities in Toba Regency). (2024)https://ejournal.uika-bogor.ac.id/index.php/manajemen/article/view/17455/5813
4Trading Trends: Unveiling the Impact of Sentiment, Behavior and Performance on Online Trading in Eastern Priangan. (2024)https://ejournal.uika-bogor.ac.id/index.php/manajemen/article/view/16754/5814
5Analisis Strategi Pemasaran untuk Meningkatkan Enquiry Penjualan  Ekspor  Petikemas  di  PT.  Samudera  Indonesia (Marketing  Strategy  Analysis  to  Increase  Container  Export Sales Inquiry at PT. Indonesian Ocean). (2024)https://penerbitgoodwood.com/index.php/sakman/article/view/2761/816
6Pengaruh   Persepsi   Harga,   Citra   Merek   dan   Promosi Terhadap Keputusan Pembelian Produk Belikopi di Merr Pandugo  Surabaya(The  Influence  of  Price  Perception, Brand  Image  and  Promotion  on  Purchase  Decisions  for Belikopi Products at Merr Pandugo Surabaya). (2024)https://penerbitgoodwood.com/index.php/sakman/article/view/2869/819
7The Importance of Green Consumer Behavior as an Environmental Concern in Fast Food Restaurants. (2023)https://jurnal.ut.ac.id/index.php/jom/article/view/3620/1421
8The Effect of Credible Online Review, Brand Equity Dimension, and Customer Satisfaction on Bio Beauty Lab’s Repurchase Intention. (2023)https://jurnal.ut.ac.id/index.php/jom/article/view/3740/1422
9Impact of Brand Image, Physical Evidence, Digital Promotion, and Product Quality on Sales of MS Glow Products in Sidoarjo. (2023)https://jurnalfe.ustjogja.ac.id/index.php/manajemen/article/view/3785/938
10Efektivitas Strategi Pemas,arain Taman Pintar Yogyakarta di Era Pandemi Covid-19. (2023)https://jurnalfe.ustjogja.ac.id/index.php/manajemen/article/view/3703/943
11Pengaruh Promosi, Kemudahan, dan Kualitas Layanan Terhadap Kepuasan Pelanggan Gojek Online di Yogyakarta. (2023)https://jurnalfe.ustjogja.ac.id/index.php/manajemen/article/view/3693/933
12Membangun Loyalitas Online: Pengaruh Kepercayaan Merek, Keterikatan Merek dan Penerimaan Teknologi. (2023)https://ojs.uma.ac.id/index.php/bisman/article/view/8848/4950
13E-Word of Mouth, Perceived Service Quality, danRepurchase Intention Konsumen Mixue: Lifestyle sebagai Pemoderasi. (2023)https://ojs.uma.ac.id/index.php/bisman/article/view/9561/4946
14The Effect of Fear of COVID-19 on Destination Image, Tourist Satisfaction, and Revisit Intention: Protection Motivation Theory Perspective. (2023)https://jurnal.ut.ac.id/index.php/jom/article/view/3111/1390
15Impact of Destination Brand Experience to Increase Destination Brand Loyalty. (2024)https://jurnaljam.ub.ac.id/index.php/jam/article/view/8094/1990
16Exploring Brand Loyalty: Revealing the Effect of Brand Experience Mediated by Brand Love and Trust among Smartphone Users in Malang City. (2024)https://jurnaljam.ub.ac.id/index.php/jam/article/view/2928/1968
17The Influence of Transaction-Based Satisfaction and Experience-Based Satisfaction toward Repurchase Intention with Brand Image as Mediation Variable for Virtual Hotel Operator. (2024)https://jurnaljam.ub.ac.id/index.php/jam/article/view/8281/1989
18The Role of Experiential Marketing Towards Purchase Intention in Vertical Building Property Mediated by Brand Image and Brand Awareness. (2024)https://jurnaljam.ub.ac.id/index.php/jam/article/view/8263/1973
19The Influence of Green Products on Purchase Decision Behavior in Generation Y and Z with Green Knowledge as an Intervening Variable. (2024)https://jurnaljam.ub.ac.id/index.php/jam/article/view/7216/1980
20Maximizing brand image building as a semi-pub cafe through emotional branding. (2024)https://jurnal.unpad.ac.id/manajemen-komunikasi/article/view/49682/pdf
21The maximization of Bamed Health Care social media marketing in the pandemic era. (2023)https://jurnal.unpad.ac.id/manajemen-komunikasi/article/view/39162/pdf
22Digital Marketing Development Model through Digital Literacy Mediation to Improve SME’s Performance. (2023)http://jurnal.untagsmg.ac.id/index.php/fe/article/view/3315/1994